How are you Tackling the Health Challenge?

by | Oct 11, 2017

It’s World Obesity Day! Figures released today on an estimated 124 million children  being obese worldwide is yet another reason for us to find creative ways to work together to tackle the obesity crisis. Is this about sugar? Is it about advertising spend? Is it about accessibility and appeal of healthy foods? I’m always in favour of experts debating the issues, so I think it’s timely that the Food and Drink Federation are holding their annual nutrition event focussing on the health challenge and how food and drink manufacturers can address it.

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When: 2 Nov 2017, 9.00-16.20 Where: FDF, 10 Bloomsbury Way, London Topics

  • Sugar reduction guidelines and what the government will be focusing on next
  • Practical advice & manufacturers’ experiences on how to approach reformulation
  • The dietary concerns beyond sugar in the UK and what this means for food producers
  • Extended restrictions on marketing to children that came into force in 2017
  • When can you claim reduced fat or increased fibre – the FDF best practice guidance on comparative claims

Speakers include:

  • Jennifer Arthur, Director of Nutrition & Innovation, Leatherhead Food Research
  • Bridget Benelam, Nutrition Communications Director, British Nutrition Foundation
  • Anna Taylor, Executive Director, Food Foundation
  • Will Smithard, Strategic Projects Director, UK Active
  • Alexa Hoyland, Senior Nutrition Manager, Kellogg’s
  • Dr Glenys Jones, Communications Manager & Project Research Lead, Association for Nutrition
  • Representatives from the Advertising Standards Authority, IGD and many more

Special rate

I’ve managed to negotiate a reduced rate for freelance nutritionists and dietitians. Simply email Lily Beachen on for details. And if you’re going to the event, do tweet live on the day so we can all benefit from the panel discussions and presentations (mention @Foodanddrinkfed).


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